We're excited to introduce our new AI B-Rolls feature, powered by Sora 2.

Today, we’re taking a major step forward in how creators add depth and storytelling to their videos.

B-Rolls have always been a key part of the Submagic experience, helping users turn simple edits into professional, engaging videos. But we knew it could be better.

That’s why we’ve rebuilt the entire feature from the ground up, integrating Sora 2, one of the most advanced AI video generation models available today.

With AI B-Rolls, you can now:

This integration marks a new chapter for creators, combining the creative control of Submagic with the power of Sora 2’s generative AI.

AI B-Rolls are now available to all Submagic users 👇

We’re excited to announce our brand-new Voice Translation feature.

What if you could speak any language in seconds?

Our goal at Submagic has always been to help businesses grow faster with short-form content. To reach more people, you need to speak their language, and now you finally can.

You can now:

We’ve partnered with ElevenLabs, the world leader in AI voice technology, to make sure every translated voice sounds incredibly human and authentic.

Watch the demo below and see how one recording can turn into three languages instantly.

👉 Try Voice Translation today inside Submagic and speak to the world.

We’ve heard you. Transferring videos from your phone or storage to Submagic was often a pain.

AirDrop issues, endless WeTransfers… We fixed it.

Now you can:

• Connect your Google Drive account directly to Submagic

• Upload videos straight from your Drive into Submagic

• Skip the hassle and start editing instantly

This means less time wasted on file transfers, and more time creating short-form videos that grow your business.

Connect your Drive now and edit your first video instantly.

Two features just dropped on Submagic! 🚀

Upload your logo, fonts, and colors once. From now on, every video you make in Submagic is instantly on-brand. Professional. Consistent. Effortless.

Submagic now auto-generates viral-ready titles, descriptions, and hashtags for your videos. Don’t like the first draft? Regenerate in one click.

Here's how it works 👇

Oh yes, and a brand new product is coming this September... 👀

Back to shipping 🧡

We’re excited to introduce Multi Clips, a new way to edit your videos from start to finish in Submagic.

Now you can combine, trim, and reorder multiple clips into one seamless video, all in one workflow.

No more switching to Premiere Pro or CapCut just to stitch clips together. Everything you need is in one place.

Multi Clips makes editing faster, simpler, and fully contained in Submagic, so you can go from raw footage to finished video without switching tools.

We respond to every customer. If you have any feedback, reach out to us directly through the live chat. We'd love to hear from you.

Cheers,

Your friends at Submagic

Editing shouldn’t feel like déjà vu.

Selecting the same captions, colors, zooms, and b-rolls for every video is repetitive and kills your momentum.

Save your style once, then apply it instantly to any future video.

Thanks for building with us,

The Submagic Team

Our mission is to help you create pro-level videos effortlessly, so you can focus on creativity, not manual editing.

This week, we're launching 3 powerful new features to help you create faster, look better, and stay organized.

Structure your workspace the way you work. You can now create folders inside folders, perfect for organizing content by client, format, or team.

No more weird eye directions. Submagic now corrects your eye contact automatically, so your videos feel more natural and trustworthy, without any reshoots.

Edit 3x faster without lifting your hands from the keyboard. From adding a line break to removing a word, your most common actions now have shortcuts.

All these features are live in your workspace, no extra cost, just extra power. 

If you have any feedback, please reach out via the support chat. We’d love to hear from you.

Your feedback helps us build a better Submagic.

Thanks for building with us,

The Submagic Team 🧡

The Submagic API is live 🚀

Connect Submagic to all your tools and fully automate your entire video editing workflow.

Captions, B-roll, Zooms, and more… all done in a single API call.

No more manual editing. Just drop your video and let Submagic do the work.

Plug Submagic into:

Whether you’re scaling content production, creating automations, or building an app, Submagic now fits right into your workflow.

Managing your content just got a whole lot easier.

Whether you’re handling dozens or hundreds of projects, your dashboard now works the way you think.

We’re building Submagic for scale, and this is a big step forward.

If you have any feedback on the feature, please share it via the live chat on the bottom right of the app.

Your top-performing video might be in a language you don’t even speak.

From Spanish to Japanese, you can connect with new audiences around the world, without lifting a finger.

Just select your language. We handle the rest.

• Translating your ads to test new markets

• Repurposing viral TikToks/Reels in other languages

• Growing your international audience with every post

This feature is available starting from the Pro plan and will help you reach international markets.

If you have any feedback on the feature, please share it via the live chat at the bottom right of the app.